We created Macy’s Outfits to get people to shop online when they least expect it.
We placed Pinterest codes, similar to QR codes, and put them in high-traffic areas all over New York City. People could then shop Macy’s outfits designed specifically for those locations.
AGENCY: BBDO
CD: Danillo Boer
AD: Kate Degen
CW: Doug Knopf
End Allergies Together is a non-profit organization that works to get foods that are harmful to some children out of schools.
CD: Judd Counsel, Anne Lac
AD: Kate Degen
CW: Doug Knopf
